Author Archives: LetsDo Manager

Digital Marketing -the Easy Way

Neil Simpson Head Shot

Neil Simpson

Friday 16th September 7am – 9am at Dantes, Halfway House, Preston Road, Chorley, members and invited guests will be shown the ‘Easy Way’ by Neil Simpson.

‘We all want to build a successful and profitable business, but the world is awash with competition.  Getting our marketing noticed in a crowded market can be a real challenge.

Many businesses have already experimented with social media but have found it difficult to make it work to build an enthusiastic audience or generate leads.

They have all done it the hard way.

During this short “Digital Marketing – The Easy Way” session I will show you an easier way.’ – Neil Simpson.

Following a 15 year career in professional dance, film and unprofessional comedy, Neil retired from performing in 2001 and has since spent more than a decade bringing sensational innovation to businesses helping them to grow by turning their ideas into money

Based in Liverpool, Neil specialises in ideation, digital marketing and social media within businesses, assisting them to profit from their intellectual property, brand value and in house know how. He has worked with hundreds of clients of all sizes including British Telecom, and guest lectures at most universities across the North of England.

Neil was CEO of Storey Creative Industries Centre in Lancaster and has helped a range businesses flourish both in the UK and internationally. He has won a national award for film making, is a published author and public speaker about branding, social media and how to build successful businesses from the inside out.

Neil is one third of www.deafbusinessacademy.co.uk, half of Fascinate Social Marketing www.fascinatesocial.co.uk and 100% of “Doing The Right Things” www.neilsimpson.info.

 

Are you safe on-line?

Security is one of the hottest topics in small business IT.

Mike from Redleg.Net spoke recently at the meeting about data breaches, which are unfortunately a daily occurrence now. How often do you read in the news that a notable company has been hacked and customer details taken – how often do you think it happens in lesser known companies?

You should plan with this in mind, with layers of security for staff, email filtering, scanning, firewall, etc but also looking at what happens once a hack takes place and data is stolen. Mike talked the group through big data losses in recent years at Linked In, Forbes, Adobe and how anonymous data appears at Pastebin.

Using the haveibeenpwned.com website we investigated members email addresses; about 25% were in the clear (from known hacks) but everyone else appeared on 1-3 lists. They key was to understanding the data and what action to take as the next step.

What an eye-opener! Contact Mike for a free review and get your small business IT security assessed.

top security breaches

 

Member Presentations – Espuma Cleaner Solutions

Espuma Cleaner SolutionsEspuma Cleaner Solutions are a professional and dynamic specialist chemical company.

Offering top quality innovative cleaning solutions to the Automotive Market and many other industrial sectors.

Espuma has developed its high performance car care enhancement range over the past 25 years. Working closely with professional detailers who provide vehicle enhancement expertise on the worlds most expensive and prestigious cars.

Using our knowledge and expertise to carefully select the best product specifications, Espuma has been able to deliver uncompromising performance from its products and service levels demanded by the professionals.

Espuma Cleaner Solutions is developing in to a leading brand in the automotive sector and allowing car valeters and detailers the opportunity to enhance and protect the appearance of their customer’s car without compromise.

Espuma continues its product development programme to technically advance product specifications and formulations to exceed expectations.

The Espuma product range “The Professionals Choice”. 

Contact sales@espuma.co.uk for more information or visit their web site at www.espuma.co.uk

The best business-to-business networking

I’ve been out of breakfast networking for a little while – recovering from BNI burnout! I finally decided last month it was time to get back out there and see what was new, what had changed, who was networking. I headed round a few events met some interesting people, had a few early morning flashbacks and some boring meetings – the ones where you wonder how any business ever gets done.

Let's Do Business- Lancashire's premier b2-b network

Then I got an invite to an independent business networking meeting at Dantes, between Chorley and Preston, and I was really impressed – good bunch of helpful, friendly people, some great contacts, business referrals being done every week, social events, proper breakfast. More importantly they seemed to have worked out a good balance between some rules to make the meeting run and create new business opportunities, some excellent business support sessions, all without being too militant. Very refreshing.
Come and visit.

Posted by: Mike Gelder, Redleg IT

IT services from Redleg - visit our site